iSnap Awarded Social Media Photo Station Patent

iSnap, the creator of the Social Photo Station and accompanying suite of social media marketing tools, today announced it has been awarded a patent for networked social media photo stations. The patent reinforces iSnap’s technical and market leadership in the emerging industry of social media photo kiosks. The patent also provides a foundation for iSnap’s continued growth and innovation in this rapidly expanding market.

4 Things SMBs Should NEVER Do on Social Media

I think 2013 was the year of the social media meltdown. From really big businesses, to small and medium size ones, everyone seemed to have trouble figuring out social media last year. And the media clearly loved writing about it.

Here at iSnap, not only are we an SMB ourselves, but we also have a large number of SMB customers, so we can honestly say we’ve had a lot of experience in the space. Plus, there’s the small fact that we’re a social media marketing company. Yes, that might help too.

To Thine Own Self(ie) Be True

The rise of the #selfie and how to capitalize on a trend – from the experts at iSnap.

It’s no secret that we are seeing the rise of  the “selfie” on almost everywhere – social media channels, mainstream media, even in music. Think of the last few selfies you saw. What captured your attention? I don’t know about you, but my favorite selfies are the ones taken in unique and memorable locations.

This begs the question for marketers: how can I market with selfies? At iSnap, we’re kind of the experts on this (we’ve been doing it before it was cool), so here’s our failsafe tips:

Smile. How every day becomes a memorable event when customers say “Cheese”.

Think fast. What’s your earliest memory? Do you picture yourself blowing out candles on a birthday cake? How many candles? If there are fewer than four candles, chances are you are remembering a photo of one of your early birthday parties. (Experts say that we can start to remember at 3- or 4-years of age.) We take photos and “selfies” to preserve the moment and make lasting memories.